Leland+ Content Library

Ride-Hailing Stickiness: An Unconventional Case

A unique case interview that challenges you to improve customer "stickiness" for a ride-hailing app. This case focuses on unconventional solutions and creative problem-solving.

Failing Digitization Program: An Example of an Unconventional Case

Diagnose the problems with a failing digitization program and develop a turnaround strategy. This unconventional case challenges your problem-solving skills in a non-traditional business scenario.

ZS Consulting: Interview and Recruiting Process

Navigate ZS Associates' hiring stages—from assessment to cases and behavioral rounds—with clarity and confidence.

Gas Station Case Example

A practice case focused on diagnosing performance issues at a gas station, covering levers like pricing, product mix, customer behavior, and operational efficiency.

MBA Recommendation Letter Guide

A step-by-step resource to help applicants and recommenders navigate the MBA recommendation process, including templates, best practices, and question-specific advice.

MBA Cover Letter Guide – Structure, Strategy, and Sample

A comprehensive guide with best practices, formatting tips, and a real McKinsey offer-winning cover letter to help MBA applicants craft tailored, effective cover letters.

Early Career Resume Sample – Business, Legal Ops, and Leadership

Undergraduate resume highlighting internships in legal operations, project management, and eCommerce, along with campus leadership and teaching assistant roles.

Example: Wharton Activities & Interests

Explore a successful example of supplementary materials for the Wharton application.

MBA Application Organizer

Keep your entire application process organized and avoid extra stress with this all-in-one tool. Covers essays, employment history, awards, recommendation strategies, and more for top business schools.

Example Market Deep Dive: Femtech

Analyze the rapidly growing Femtech market through this detailed case study, exploring trends, opportunities, and innovative companies.

MIT Sloan MBA Interview: Behavioral Prep

Master the unique behavioral interview style for MIT Sloan MBA, with strategies for crafting compelling stories and answering tough questions.

Stanford GSB Essays: First-Gen Immigrant Profile

Explore a powerful Stanford GSB essay from a first-generation undocumented immigrant, highlighting resilience and a vision for social impact.

Market Sizing Drills

Sharpen your estimation skills and master market sizing case interviews with this guide. Learn frameworks, tips, and tricks to ace your next interview.

What Do You Want to Accomplish with Your MBA Essays?

Move beyond the basics. Learn how to craft MBA application essays that tell your unique story and prove you belong at your dream school.

Supplementary Letters

Stand out from the crowd. Learn when and how to submit a compelling supplementary letter to strengthen your grad school application.

My Winning Kellogg Deferred MBA Essays

A successful applicant shares the powerful essays that got them into Kellogg and breaks down how to tell a compelling story, even with a non-traditional background.

Columbia Business School: Interview Tips

Get into CBS! Learn how to impress the admissions committee with a guide to common questions, key strategies, and expert tips.

How to Prepare and Guide Your Recommenders

Don't just ask for a recommendation—guide your recommenders to write a powerful letter. Learn how to prepare them to help you get accepted.

How to Collect Feedback and Polish Your Essays

Learn how to get the right feedback on your essays to make them shine! We share expert tips for editing and polishing your writing.